<html xmlns="http://www.w3.org/1999/xhtml" lang="en" xml:lang="en"> <head> <meta http-equiv="Content-Type" content="text/html;charset=utf-8"> <meta name="HandheldFriendly" content="true"> <meta name="viewport" content="width=device-width; initial-scale=0.666667; user-scalable=0"> <meta name="viewport" content="width=device-width"> <title></title> <style>
            @media (max-width: 512px) { .mercado-container { width: 100% !important; } }
          </style> <style>
            @media (max-width: 480px) { .inline-button, .inline-button table { display: none !important; }
            .full-width-button, .full-width-button table { display: table !important; } }
          </style> <style>body {font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue',
            'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji',
            'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif;}</style> <!--[if mso]><style type="text/css"> </style><![endif]--> <!--[if IE]><style type="text/css"> </style><![endif]--> <style>
@media (max-width: 480px) {
  .inline-button,
.inline-button table {
    display: none !important;
  }

  .full-width-button,
.full-width-button table {
    display: table !important;
  }
}
@media (min-width: 1200px) {
  .pulse .article-main__content,
.pulse .article-main__content > * {
    font-size: 20px;
  }
}
@media (min-width: 1200px) {
  .pulse .article-main__content h1 {
    font-size: 48px;
  }
}
@media (min-width: 1200px) {
  .pulse .article-main__content h2,
.pulse .article-main__content h2 span {
    font-size: 24px;
  }
}
@media (min-width: 1200px) {
  .pulse .article-main__content h3 {
    font-size: 20px;
  }
}
@media (min-width: 1200px) {
  .pulse .article-main__content p,
.pulse .article-main__content p span {
    font-size: 20px;
  }
}
@media (min-width: 1200px) {
  .pulse .article-main__content blockquote {
    font-size: 24px;
  }
}
@media (max-width: 767px) {
  .pulse .article-main__content [data-type="entityEmbed"] .pub-entity-img {
    width: 48px;
  }
}
@media (max-width: 767px) {
  .pulse .article-main__content [data-type="entityEmbed"][data-entity-type="organization"] .pub-entity-img img {
    height: 48px;
    width: 48px;
    border-radius: 0px;
  }
}
@media (max-width: 767px) {
  .pulse .article-main__content [data-type="entityEmbed"][data-entity-type="member"] .pub-entity-img img {
    height: 56px;
    width: 56px;
  }
}
@media (max-width: 767px) {
  .pulse .article-main__content [data-type="entityEmbed"] .pub-entity-text {
    padding-left: 12px;
  }
}
@media (max-width: 767px) {
  .pulse .article-main__content [data-type="entityEmbed"] .pub-entity-text h1 {
    margin-bottom: 2px;
    font-size: 20px;
  }
}
@media (max-width: 767px) {
  .pulse .article-main__content [data-type="entityEmbed"] .pub-entity-text p {
    margin-bottom: 2px;
    font-size: 14px;
  }
}
@media (min-width: 1200px) {
  .advice .article-main__content,
.advice .article-main__content > * {
    font-size: 20px;
  }
}
@media (min-width: 1200px) {
  .advice .article-main__content h1 {
    font-size: 48px;
  }
}
@media (min-width: 1200px) {
  .advice .article-main__content h2,
.advice .article-main__content h2 span {
    font-size: 24px;
  }
}
@media (min-width: 1200px) {
  .advice.redesign .article-main__content h2,
.advice.redesign .article-main__content h2 span {
    font-size: 32px;
  }
}
@media (min-width: 1200px) {
  .advice .article-main__content h3 {
    font-size: 20px;
  }
}
@media (min-width: 1200px) {
  .advice .article-main__content p,
.advice .article-main__content p span {
    font-size: 20px;
  }
}
@media (min-width: 1200px) {
  .advice .article-main__content blockquote {
    font-size: 24px;
  }
}
@media (min-width: 1200px) {
  .navbar__wrapper.navbar__wrapper--x-article-split-layout {
    margin-left: 24px;
  }
}
@media (min-width: 1440px) {
  .navbar__wrapper.navbar__wrapper--x-article-split-layout {
    margin-left: 48px;
  }
}
@media (min-width: 992px) {
  [data-id='member-nav-header__container'] {
    margin-left: calc(33.33% - 8px - 320px);
  }
}
@media (min-width: 1200px) {
  [data-id='member-nav-header__container'] {
    margin-left: calc(33.33% - 32px - 320px);
  }
}
@media (min-width: 1440px) {
  [data-id='member-nav-header__container'] {
    margin-left: calc(33.33% - 64px - 320px);
  }
}
@media (min-width: 992px) {
  .member-nav-header__subnav--x-article-split-layout {
    width: 66.666667%;
  }
}
@media (min-width: 992px) {
  .member-nav-header__subnav--x-article-split-layout {
    padding-left: 8px;
  }
}
@media (min-width: 1200px) {
  .member-nav-header__subnav--x-article-split-layout {
    padding-left: 32px;
  }
}
@media (min-width: 1440px) {
  .member-nav-header__subnav--x-article-split-layout {
    padding-left: 64px;
  }
}
@media (min-width: 576px) {}
@media (min-width: 768px) {}
@media (min-width: 992px) {}
@media (min-width: 1128px) {}
@media (min-width: 1200px) {}
@media (min-width: 1440px) {}
@media (min-width: 1680px) {}
@media (min-width: 1920px) {}
@media (min-width: 992px) {}
@media (max-width: 767px) {}
@media (max-width: 991px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media screen and (max-width: 991px) {}
@media (max-width: 767px) {}
@media (min-width: 992px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (max-width: 991px) {}
@media (max-width: 767px) {}
@media (max-width: 991px) {}
@media (min-width: 992px) {}
@media (max-width: 991px) {}
@media screen and (max-width: 991px) {}
@media (max-width: 991px) {
  .search-bar.isExpanded .search-bar__placeholder {
    display: none;
  }

  .search-bar.isExpanded .base-search-bar__form {
    display: flex;
  }
}
@media screen and (min-width: 992px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (max-width: 991px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (min-width: 768px) and (max-width: 991px) {}
@media (max-width: 767px) {}
@media (min-width: 768px) and (max-width: 991px) {}
@media (max-width: 767px) {}
@media (min-width: 992px) {}
@media (forced-colors: active) {}
@media (-ms-high-contrast: active), (forced-colors: active) {}
@media (min-width: 992px) {}
@media (min-width: 576px) {}
@media (min-width: 992px) {}
@media (max-width: 575px) {}
@media (max-width: 640px) {}
@media (min-width: 992px) {}
@media (max-width: 991px) {}
@media (max-width: 991px) {}
@media (min-width: 992px) {}
@media (max-width: 991px) {}
@media (min-width: 992px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media (max-width: 767px) {}
@media screen and (max-width: 767px) {}
@media only screen and (min-width: 30.06em) {}
@media (min-width: 576px) {}
@media (min-width: 576px) {
  .xs\:after\:\!h-\[37px\]::after {
    content: "";
  }
}
@media display: flex;
    height: 100%;
    width: 1px;
    align-items: center;
    background-color: rgba(0, 0, 0, 0.3);
    text-align: center;
    content: undefined;
   (min-width: 576px) {
  .xs\:after\:up-down-divider::after {
    content: "";
  }
}
@media (min-width: 768px) {
  .sm\:m-0 {
    margin: 0px;
  }

  .sm\:w-screen {
    width: 100vw;
  }

  .sm\:flex-row {
    flex-direction: row;
  }

  .sm\:pl-0\.5 {
    padding-left: 4px;
  }

  .sm\:pl-0 {
    padding-left: 0px;
  }

  .sm\:text-sm {
    font-size: 14px;
  }
}
@media (min-width: 992px) {
  .md\:absolute {
    position: absolute;
  }

  .md\:\!absolute {
    position: absolute !important;
  }

  .md\:btn-md {
    height: min-content;
    min-height: 48px;
    border-radius: 24px;
    padding-top: 12px;
    padding-bottom: 12px;
    padding-left: 24px;
    padding-right: 24px;
    text-align: center;
    font-size: 16px;
    font-weight: 600;
    line-height: 1.25;
  }

  .md\:btn-md,
.md\:btn-md:visited,
.md\:btn-md:focus {
    cursor: pointer;
    text-decoration-line: none;
  }

  .md\:left-0 {
    left: 0px;
  }

  .md\:right-0 {
    right: 0px;
  }

  .md\:left-\[-52px\] {
    left: -52px;
  }

  .md\:left-\[-60px\] {
    left: -60px;
  }

  .md\:left-\[-53px\] {
    left: -53px;
  }

  .md\:right-\[19px\] {
    right: 19px;
  }

  .md\:left-\[-44px\] {
    left: -44px;
  }

  .md\:btn-md,
.md\:btn-md:visited,
.md\:btn-md:focus {
    cursor: pointer;
    text-decoration-line: none;
  }

  .md\:btn-md:hover,
.md\:btn-md:visited:hover {
    text-decoration-line: none;
  }

  .md\:btn-md:disabled {
    cursor: not-allowed;
  }

  .md\:m-3 {
    margin: 24px;
  }

  .md\:mt-0 {
    margin-top: 0px;
  }

  .md\:mt-4 {
    margin-top: 32px;
  }

  .md\:mb-8 {
    margin-bottom: 64px;
  }

  .md\:mr-4 {
    margin-right: 32px;
  }

  .md\:mb-0 {
    margin-bottom: 0px;
  }

  .md\:ml-\[-41px\] {
    margin-left: -41px;
  }

  .md\:-ml-1 {
    margin-left: -8px;
  }

  .md\:mr-0 {
    margin-right: 0px;
  }

  .md\:mr-6 {
    margin-right: 48px;
  }

  .md\:ml-1 {
    margin-left: 8px;
  }

  .md\:ml-\[-12px\] {
    margin-left: -12px;
  }

  .md\:box-content {
    box-sizing: content-box;
  }

  .md\:block {
    display: block;
  }

  .md\:flex {
    display: flex;
  }

  .md\:inline-flex {
    display: inline-flex;
  }

  .md\:h-56 {
    height: 448px;
  }

  .md\:h-4 {
    height: 32px;
  }

  .md\:w-full {
    width: 100%;
  }

  .md\:w-1\/3 {
    width: 33.333333%;
  }

  .md\:w-1\/2 {
    width: 50%;
  }

  .md\:w-2\/3 {
    width: 66.666667%;
  }

  .md\:w-4 {
    width: 32px;
  }

  .md\:w-\[320px\] {
    width: 320px;
  }

  .md\:w-\[452px\] {
    width: 452px;
  }

  .md\:w-\[calc\(100\%\+44px\)\] {
    width: calc(100% + 44px);
  }

  .md\:w-\[calc\(50\%-40px\)\] {
    width: calc(50% - 40px);
  }

  .md\:w-\[500px\] {
    width: 500px;
  }

  .md\:max-w-\[320px\] {
    max-width: 320px;
  }

  .md\:max-w-\[636px\] {
    max-width: 636px;
  }

  .md\:flex-1 {
    flex: 1 1 0%;
  }

  .md\:items-center {
    align-items: center;
  }

  .md\:justify-start {
    justify-content: flex-start;
  }

  .md\:justify-end {
    justify-content: flex-end;
  }

  .md\:justify-center {
    justify-content: center;
  }

  .md\:self-auto {
    align-self: auto;
  }

  .md\:overflow-x-hidden {
    overflow-x: hidden;
  }

  .md\:whitespace-nowrap {
    white-space: nowrap;
  }

  .md\:px-6 {
    padding-left: 48px;
    padding-right: 48px;
  }

  .md\:py-4 {
    padding-top: 32px;
    padding-bottom: 32px;
  }

  .md\:px-3 {
    padding-left: 24px;
    padding-right: 24px;
  }

  .md\:py-1\.5 {
    padding-top: 12px;
    padding-bottom: 12px;
  }

  .md\:py-1 {
    padding-top: 8px;
    padding-bottom: 8px;
  }

  .md\:pl-1 {
    padding-left: 8px;
  }

  .md\:pt-4 {
    padding-top: 32px;
  }

  .md\:pb-6 {
    padding-bottom: 48px;
  }

  .md\:pr-\[320px\] {
    padding-right: 320px;
  }

  .md\:pr-\[88px\] {
    padding-right: 88px;
  }

  .md\:pr-1 {
    padding-right: 8px;
  }

  .md\:pt-0 {
    padding-top: 0px;
  }

  .md\:pl-\[32px\] {
    padding-left: 32px;
  }

  .md\:pl-\[41px\] {
    padding-left: 41px;
  }

  .md\:pl-4 {
    padding-left: 32px;
  }

  .md\:pt-6 {
    padding-top: 48px;
  }

  .md\:pb-\[200px\] {
    padding-bottom: 200px;
  }

  .md\:pl-\[56px\] {
    padding-left: 56px;
  }

  .md\:pt-1 {
    padding-top: 8px;
  }

  .md\:text-md {
    font-size: 16px;
  }
}
@media (min-width: 1200px) {
  .lg\:\!absolute {
    position: absolute !important;
  }

  .lg\:btn-md {
    height: min-content;
    min-height: 48px;
    border-radius: 24px;
    padding-top: 12px;
    padding-bottom: 12px;
    padding-left: 24px;
    padding-right: 24px;
    text-align: center;
    font-size: 16px;
    font-weight: 600;
    line-height: 1.25;
  }

  .lg\:btn-md,
.lg\:btn-md:visited,
.lg\:btn-md:focus {
    cursor: pointer;
    text-decoration-line: none;
  }

  .lg\:top-0\.5 {
    top: 4px;
  }

  .lg\:top-0 {
    top: 0px;
  }

  .lg\:left-\[-48px\] {
    left: -48px;
  }

  .lg\:btn-md,
.lg\:btn-md:visited,
.lg\:btn-md:focus {
    cursor: pointer;
    text-decoration-line: none;
  }

  .lg\:left-\[-58px\] {
    left: -58px;
  }

  .lg\:right-\[8px\] {
    right: 8px;
  }

  .lg\:left-\[-56px\] {
    left: -56px;
  }

  .lg\:btn-md:hover,
.lg\:btn-md:visited:hover {
    text-decoration-line: none;
  }

  .lg\:btn-md:disabled {
    cursor: not-allowed;
  }

  .lg\:my-6 {
    margin-top: 48px;
    margin-bottom: 48px;
  }

  .lg\:ml-12 {
    margin-left: 96px;
  }

  .lg\:ml-3 {
    margin-left: 24px;
  }

  .lg\:ml-\[-33px\] {
    margin-left: -33px;
  }

  .lg\:mb-2 {
    margin-bottom: 16px;
  }

  .lg\:ml-\[10px\] {
    margin-left: 10px;
  }

  .lg\:ml-1 {
    margin-left: 8px;
  }

  .lg\:ml-0 {
    margin-left: 0px;
  }

  .lg\:block {
    display: block;
  }

  .lg\:flex {
    display: flex;
  }

  .lg\:inline-flex {
    display: inline-flex;
  }

  .lg\:hidden {
    display: none;
  }

  .lg\:h-\[20px\] {
    height: 20px;
  }

  .lg\:h-4 {
    height: 32px;
  }

  .lg\:h-6 {
    height: 48px;
  }

  .lg\:w-\[20px\] {
    width: 20px;
  }

  .lg\:w-4 {
    width: 32px;
  }

  .lg\:w-\[calc\(100\%\+56px\)\] {
    width: calc(100% + 56px);
  }

  .lg\:w-6 {
    width: 48px;
  }

  .lg\:w-\[calc\(50\%-32px\)\] {
    width: calc(50% - 32px);
  }

  .lg\:max-w-x-article-width {
    max-width: 816px;
  }

  .lg\:flex-col {
    flex-direction: column;
  }

  .lg\:items-center {
    align-items: center;
  }

  .lg\:pl-4 {
    padding-left: 32px;
  }

  .lg\:pr-4 {
    padding-right: 32px;
  }

  .lg\:pl-\[40px\] {
    padding-left: 40px;
  }

  .lg\:pr-1 {
    padding-right: 8px;
  }

  .lg\:pl-\[41px\] {
    padding-left: 41px;
  }

  .lg\:pl-\[33px\] {
    padding-left: 33px;
  }

  .lg\:pl-\[88px\] {
    padding-left: 88px;
  }

  .lg\:text-display-lg {
    font-size: 48px;
  }

  .lg\:text-lg {
    font-size: 20px;
  }

  .lg\:text-md {
    font-size: 16px;
  }

  .lg\:text-sm {
    font-size: 14px;
  }
}
@media (min-width: 1440px) {
  .xl\:ml-6 {
    margin-left: 48px;
  }

  .xl\:w-6 {
    width: 48px;
  }

  .xl\:w-\[50px\] {
    width: 50px;
  }

  .xl\:pl-8 {
    padding-left: 64px;
  }

  .xl\:pr-8 {
    padding-right: 64px;
  }

  .xl\:pl-\[120px\] {
    padding-left: 120px;
  }
}
@media (max-width: 767px) {
  .babybear\:\!-top-0\.5 {
    top: -4px !important;
  }

  .babybear\:\!-top-0 {
    top: -0px !important;
  }

  .babybear\:right-4 {
    right: 32px;
  }

  .babybear\:bottom-0 {
    bottom: 0px;
  }

  .babybear\:top-0\.5 {
    top: 4px;
  }

  .babybear\:top-0 {
    top: 0px;
  }

  .babybear\:bottom-\[120\%\] {
    bottom: 120%;
  }

  .babybear\:left-3 {
    left: 24px;
  }

  .babybear\:-top-1 {
    top: -8px;
  }

  .babybear\:z-0 {
    z-index: 0;
  }

  .babybear\:btn-sm {
    height: min-content;
    min-height: 32px;
    border-radius: 24px;
    padding-top: 7px;
    padding-bottom: 7px;
    padding-left: 16px;
    padding-right: 16px;
    text-align: center;
    font-size: 14px;
    font-weight: 600;
    line-height: 1.25;
  }

  .babybear\:btn-sm,
.babybear\:btn-sm:visited,
.babybear\:btn-sm:focus {
    cursor: pointer;
    text-decoration-line: none;
  }

  .babybear\:btn-sm:hover,
.babybear\:btn-sm:visited:hover {
    text-decoration-line: none;
  }

  .babybear\:btn-sm:disabled {
    cursor: not-allowed;
  }

  .babybear\:m-0 {
    margin: 0px;
  }

  .babybear\:mx-1\.5 {
    margin-left: 12px;
    margin-right: 12px;
  }

  .babybear\:mx-1 {
    margin-left: 8px;
    margin-right: 8px;
  }

  .babybear\:my-2 {
    margin-top: 16px;
    margin-bottom: 16px;
  }

  .babybear\:mx-0 {
    margin-left: 0px;
    margin-right: 0px;
  }

  .babybear\:mt-0 {
    margin-top: 0px;
  }

  .babybear\:mt-0\.5 {
    margin-top: 4px;
  }

  .babybear\:ml-0 {
    margin-left: 0px;
  }

  .babybear\:mr-0 {
    margin-right: 0px;
  }

  .babybear\:mb-2 {
    margin-bottom: 16px;
  }

  .babybear\:mb-0\.5 {
    margin-bottom: 4px;
  }

  .babybear\:mb-0 {
    margin-bottom: 0px;
  }

  .babybear\:mb-1 {
    margin-bottom: 8px;
  }

  .babybear\:mt-\[6px\] {
    margin-top: 6px;
  }

  .babybear\:ml-1 {
    margin-left: 8px;
  }

  .babybear\:btn-secondary-emphasis {
    box-shadow: 0 0 0 1px #0a66c2;
    background-color: rgba(0, 0, 0, 0);
    color: #0a66c2;
  }

  .babybear\:btn-secondary-emphasis:visited {
    box-shadow: 0 0 0 1px #0a66c2;
    background-color: rgba(0, 0, 0, 0);
    color: #0a66c2;
  }

  .babybear\:btn-secondary-emphasis:focus {
    box-shadow: 0 0 0 1px #0a66c2;
    background-color: rgba(0, 0, 0, 0);
    color: #0a66c2;
  }

  .babybear\:btn-secondary-emphasis:hover {
    box-shadow: 0 0 0 1px #0a66c2;
    background-color: rgba(112, 181, 249, 0.1);
    color: #004182;
  }

  .babybear\:btn-secondary-emphasis:visited:hover {
    box-shadow: 0 0 0 1px #0a66c2;
    background-color: rgba(112, 181, 249, 0.1);
    color: #004182;
  }

  .babybear\:btn-secondary-emphasis:active {
    box-shadow: 0 0 0 1px #004182;
    background-color: rgba(112, 181, 249, 0.2);
    color: #004182;
  }

  .babybear\:btn-secondary-emphasis:disabled {
    box-shadow: 0 0 0 1px rgba(0, 0, 0, 0);
    background-color: rgba(0, 0, 0, 0.08);
    color: rgba(0, 0, 0, 0.3);
  }

  .babybear\:hidden {
    display: none;
  }

  .babybear\:h-\[64px\] {
    height: 64px;
  }

  .babybear\:h-\[360px\] {
    height: 360px;
  }

  .babybear\:h-6 {
    height: 48px;
  }

  .babybear\:h-\[72px\] {
    height: 72px;
  }

  .babybear\:h-4 {
    height: 32px;
  }

  .babybear\:h-\[26px\] {
    height: 26px;
  }

  .babybear\:h-auto {
    height: auto;
  }

  .babybear\:h-\[180px\] {
    height: 180px;
  }

  .babybear\:max-h-\[225px\] {
    max-height: 225px;
  }

  .babybear\:max-h-\[400px\] {
    max-height: 400px;
  }

  .babybear\:max-h-4 {
    max-height: 32px;
  }

  .babybear\:max-h-\[250px\] {
    max-height: 250px;
  }

  .babybear\:min-h-\[134px\] {
    min-height: 134px;
  }

  .babybear\:w-1 {
    width: 8px;
  }

  .babybear\:w-full {
    width: 100%;
  }

  .babybear\:w-\[64px\] {
    width: 64px;
  }

  .babybear\:w-fit {
    width: fit-content;
  }

  .babybear\:w-\[360px\] {
    width: 360px;
  }

  .babybear\:w-11\/12 {
    width: 91.666667%;
  }

  .babybear\:w-\[199px\] {
    width: 199px;
  }

  .babybear\:w-6 {
    width: 48px;
  }

  .babybear\:w-\[26px\] {
    width: 26px;
  }

  .babybear\:w-\[calc\(100\%-68px\)\] {
    width: calc(100% - 68px);
  }

  .babybear\:min-w-full {
    min-width: 100%;
  }

  .babybear\:max-w-md {
    max-width: 28rem;
  }

  .babybear\:max-w-\[790px\] {
    max-width: 790px;
  }

  .babybear\:max-w-\[32px\] {
    max-width: 32px;
  }

  .babybear\:flex-none {
    flex: none;
  }

  .babybear\:flex-auto {
    flex: 1 1 auto;
  }

  .babybear\:basis-0 {
    flex-basis: 0px;
  }

  .babybear\:-translate-x-50\% {
    transform: translate(0, 0) rotate(0) skewX(0) skewY(0) scaleX(1) scaleY(1);
  }

  @media (max-width: 767px) {
    .babybear\:-translate-x-50\% {
      transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
    }

    @media (max-width: 767px) {
      .babybear\:-translate-x-50\% {
        transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
      }

      @media (max-width: 767px) {
        .babybear\:-translate-x-50\% {
          transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
        }

        @media (max-width: 767px) {
          .babybear\:-translate-x-50\% {
            transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
          }

          @media (max-width: 767px) {
            .babybear\:-translate-x-50\% {
              transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
            }

            @media (max-width: 767px) {
              .babybear\:-translate-x-50\% {
                transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
              }

              @media (max-width: 767px) {
                .babybear\:-translate-x-50\% {
                  transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                }

                @media (max-width: 767px) {
                  .babybear\:-translate-x-50\% {
                    transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                  }

                  @media (max-width: 767px) {
                    .babybear\:-translate-x-50\% {
                      transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                    }

                    @media (max-width: 767px) {
                      .babybear\:-translate-x-50\% {
                        transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                      }

                      @media (max-width: 767px) {
                        .babybear\:-translate-x-50\% {
                          transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                        }

                        @media (max-width: 767px) {
                          .babybear\:-translate-x-50\% {
                            transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                          }

                          @media (max-width: 767px) {
                            .babybear\:-translate-x-50\% {
                              transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                            }

                            @media (max-width: 767px) {
                              .babybear\:-translate-x-50\% {
                                transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                              }

                              @media transform: translate(0, 0) rotate(0) skewX(0) skewY(0) scaleX(1) scaleY(1);
     (max-width: 767px) {
                                .babybear\:rotate-90 {
                                  transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                }

                                @media (max-width: 767px) {
                                  .babybear\:rotate-90 {
                                    transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                  }

                                  @media (max-width: 767px) {
                                    .babybear\:rotate-90 {
                                      transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                    }

                                    @media (max-width: 767px) {
                                      .babybear\:rotate-90 {
                                        transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                      }

                                      @media (max-width: 767px) {
                                        .babybear\:rotate-90 {
                                          transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                        }

                                        @media (max-width: 767px) {
                                          .babybear\:rotate-90 {
                                            transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                          }

                                          @media (max-width: 767px) {
                                            .babybear\:rotate-90 {
                                              transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                            }

                                            @media (max-width: 767px) {
                                              .babybear\:rotate-90 {
                                                transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                              }

                                              @media (max-width: 767px) {
                                                .babybear\:rotate-90 {
                                                  transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                }

                                                @media (max-width: 767px) {
                                                  .babybear\:rotate-90 {
                                                    transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                  }

                                                  @media (max-width: 767px) {
                                                    .babybear\:rotate-90 {
                                                      transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                    }

                                                    @media (max-width: 767px) {
                                                      .babybear\:rotate-90 {
                                                        transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                      }

                                                      @media (max-width: 767px) {
                                                        .babybear\:rotate-90 {
                                                          transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                        }

                                                        @media (max-width: 767px) {
                                                          .babybear\:rotate-90 {
                                                            transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                          }

                                                          border-radius: 8px;
        border-width: 1px;
        border-style: solid;
        border-color: rgba(0,
0,
0,
0.08);
        background-color: #ffffff;
    .babybear\:flex-row {
                                                            flex-direction: row;
                                                          }

                                                          .babybear\:flex-col {
                                                            flex-direction: column;
                                                          }

                                                          .babybear\:flex-wrap {
                                                            flex-wrap: wrap;
                                                          }

                                                          .babybear\:items-start {
                                                            align-items: flex-start;
                                                          }

                                                          .babybear\:items-center {
                                                            align-items: center;
                                                          }

                                                          .babybear\:justify-start {
                                                            justify-content: flex-start;
                                                          }

                                                          .babybear\:justify-end {
                                                            justify-content: flex-end;
                                                          }

                                                          .babybear\:justify-center {
                                                            justify-content: center;
                                                          }

                                                          .babybear\:justify-around {
                                                            justify-content: space-around;
                                                          }

                                                          .babybear\:self-start {
                                                            align-self: flex-start;
                                                          }

                                                          .babybear\:self-center {
                                                            align-self: center;
                                                          }

                                                          .babybear\:overflow-y-auto {
                                                            overflow-y: auto;
                                                          }

                                                          .babybear\:rounded-\[0px\] {
                                                            border-radius: 0px;
                                                          }

                                                          .babybear\:border-b-1 {
                                                            border-bottom-width: 1px;
                                                          }

                                                          .babybear\:border-solid {
                                                            border-style: solid;
                                                          }

                                                          .babybear\:border-color-border-low-emphasis {
                                                            border-color: rgba(0, 0, 0, 0.3);
                                                          }

                                                          .babybear\:bg-color-brand {
                                                            background-color: #0a66c2;
                                                          }

                                                          .babybear\:p-2 {
                                                            padding: 16px;
                                                          }

                                                          .babybear\:py-1 {
                                                            padding-top: 8px;
                                                            padding-bottom: 8px;
                                                          }

                                                          .babybear\:px-2 {
                                                            padding-left: 16px;
                                                            padding-right: 16px;
                                                          }

                                                          .babybear\:px-0 {
                                                            padding-left: 0px;
                                                            padding-right: 0px;
                                                          }

                                                          .babybear\:px-mobile-container-padding {
                                                            padding-left: 16px;
                                                            padding-right: 16px;
                                                          }

                                                          .babybear\:py-3 {
                                                            padding-top: 24px;
                                                            padding-bottom: 24px;
                                                          }

                                                          .babybear\:pt-4 {
                                                            padding-top: 32px;
                                                          }

                                                          .babybear\:pr-0\.5 {
                                                            padding-right: 4px;
                                                          }

                                                          .babybear\:pr-0 {
                                                            padding-right: 0px;
                                                          }

                                                          .babybear\:pl-0\.5 {
                                                            padding-left: 4px;
                                                          }

                                                          .babybear\:pl-0 {
                                                            padding-left: 0px;
                                                          }

                                                          .babybear\:pt-0\.5 {
                                                            padding-top: 4px;
                                                          }

                                                          .babybear\:pb-0 {
                                                            padding-bottom: 0px;
                                                          }

                                                          .babybear\:pt-0 {
                                                            padding-top: 0px;
                                                          }

                                                          .babybear\:pb-2 {
                                                            padding-bottom: 16px;
                                                          }

                                                          .babybear\:pl-2 {
                                                            padding-left: 16px;
                                                          }

                                                          .babybear\:text-xl {
                                                            font-size: 24px;
                                                          }

                                                          .babybear\:text-sm {
                                                            font-size: 14px;
                                                          }

                                                          .babybear\:text-\[10px\] {
                                                            font-size: 10px;
                                                          }

                                                          .babybear\:text-md {
                                                            font-size: 16px;
                                                          }

                                                          .babybear\:text-xs {
                                                            font-size: 12px;
                                                          }

                                                          .babybear\:text-lg {
                                                            font-size: 20px;
                                                          }

                                                          .babybear\:font-bold {
                                                            font-weight: 600;
                                                          }

                                                          .babybear\:leading-\[150px\] {
                                                            line-height: 150px;
                                                          }

                                                          .babybear\:last\:border-b-0:last-child {
                                                            border-bottom-width: 0;
                                                          }

                                                        }

                                                      }

                                                    }

                                                  }

                                                }

                                              }

                                            }

                                          }

                                        }

                                      }

                                    }

                                  }

                                }

                              }

                            }

                          }

                        }

                      }

                    }

                  }

                }

              }

            }

          }

        }

      }

    }

  }
}
@media (max-width: 991px) {
  .babymamabear\:invisible {
    visibility: hidden;
  }

  .babymamabear\:static {
    position: static;
  }

  .babymamabear\:mx-mobile-container-padding {
    margin-left: 16px;
    margin-right: 16px;
  }

  .babymamabear\:mx-0 {
    margin-left: 0px;
    margin-right: 0px;
  }

  .babymamabear\:mr-3 {
    margin-right: 24px;
  }

  .babymamabear\:ml-\[-9999px\] {
    margin-left: -9999px;
  }

  .babymamabear\:mb-1\.5 {
    margin-bottom: 12px;
  }

  .babymamabear\:mb-1 {
    margin-bottom: 8px;
  }

  .babymamabear\:flex {
    display: flex;
  }

  .babymamabear\:hidden {
    display: none;
  }

  .babymamabear\:h-\[1px\] {
    height: 1px;
  }

  .babymamabear\:h-\[48px\] {
    height: 48px;
  }

  .babymamabear\:w-\[1px\] {
    width: 1px;
  }

  .babymamabear\:w-full {
    width: 100%;
  }

  .babymamabear\:w-\[100vw\] {
    width: 100vw;
  }

  .babymamabear\:min-w-\[50px\] {
    min-width: 50px;
  }

  .babymamabear\:basis-1\/2 {
    flex-basis: 50%;
  }

  .babymamabear\:flex-col {
    flex-direction: column;
  }

  .babymamabear\:flex-wrap {
    flex-wrap: wrap;
  }

  .babymamabear\:bg-color-transparent {
    background-color: rgba(0, 0, 0, 0);
  }

  .babymamabear\:p-0 {
    padding: 0px;
  }

  .babymamabear\:px-mobile-container-padding {
    padding-left: 16px;
    padding-right: 16px;
  }

  .babymamabear\:py-1\.5 {
    padding-top: 12px;
    padding-bottom: 12px;
  }

  .babymamabear\:py-1 {
    padding-top: 8px;
    padding-bottom: 8px;
  }
}
@media (min-width: 768px) and (max-width: 991px) {
  .mamabear\:absolute {
    position: absolute;
  }

  .mamabear\:right-4 {
    right: 32px;
  }

  .mamabear\:-top-0\.5 {
    top: -4px;
  }

  .mamabear\:-top-0 {
    top: -0px;
  }

  .mamabear\:top-\[58px\] {
    top: 58px;
  }

  .mamabear\:-top-1 {
    top: -8px;
  }

  .mamabear\:mt-\[68px\] {
    margin-top: 68px;
  }

  .mamabear\:mr-3 {
    margin-right: 24px;
  }

  .mamabear\:hidden {
    display: none;
  }

  .mamabear\:\!h-4 {
    height: 32px !important;
  }

  .mamabear\:h-\[100\%\] {
    height: 100%;
  }

  .mamabear\:\!min-h-\[32px\] {
    min-height: 32px !important;
  }

  .mamabear\:w-2\/3 {
    width: 66.666667%;
  }

  .mamabear\:w-\[744px\] {
    width: 744px;
  }

  .mamabear\:w-full {
    width: 100%;
  }

  .mamabear\:w-\[calc\(100\%-97px\)\] {
    width: calc(100% - 97px);
  }

  .mamabear\:min-w-full {
    min-width: 100%;
  }

  .mamabear\:min-w-0 {
    min-width: 0px;
  }

  .mamabear\:max-w-\[790px\] {
    max-width: 790px;
  }

  .mamabear\:flex-shrink-0 {
    flex-shrink: 0;
  }

  .mamabear\:container-lined {
    border-radius: 8px;
    border-width: 1px;
    border-style: solid;
    border-color: rgba(0, 0, 0, 0.08);
    background-color: #ffffff;
  }

  .mamabear\:container-raised {
    border-radius: 8px;
    background-color: #ffffff;
    box-shadow: 0px 4px 12px rgba(0, 0, 0, 0.3);
  }

  .mamabear\:flex-row {
    flex-direction: row;
  }

  .mamabear\:items-start {
    align-items: flex-start;
  }

  .mamabear\:items-center {
    align-items: center;
  }

  .mamabear\:self-center {
    align-self: center;
  }

  .mamabear\:rounded-tr-none {
    border-top-right-radius: 0px;
  }

  .mamabear\:px-3 {
    padding-left: 24px;
    padding-right: 24px;
  }

  .mamabear\:px-mobile-container-padding {
    padding-left: 16px;
    padding-right: 16px;
  }

  .mamabear\:py-3 {
    padding-top: 24px;
    padding-bottom: 24px;
  }

  .mamabear\:px-2 {
    padding-left: 16px;
    padding-right: 16px;
  }

  .mamabear\:pt-desktop-content-top-margin {
    padding-top: 16px;
  }

  .mamabear\:text-center {
    text-align: center;
  }
}
@media (min-width: 768px) {
  .papamamabear\:pt-desktop-content-top-margin {
    padding-top: 16px;
  }
}
@media (min-width: 992px) {
  .papabear\:absolute {
    position: absolute;
  }

  .papabear\:btn-md {
    height: min-content;
    min-height: 48px;
    border-radius: 24px;
    padding-top: 12px;
    padding-bottom: 12px;
    padding-left: 24px;
    padding-right: 24px;
    text-align: center;
    font-size: 16px;
    font-weight: 600;
    line-height: 1.25;
  }

  .papabear\:btn-md,
.papabear\:btn-md:visited,
.papabear\:btn-md:focus {
    cursor: pointer;
    text-decoration-line: none;
  }

  .papabear\:top-\[58px\] {
    top: 58px;
  }

  .papabear\:-top-1 {
    top: -8px;
  }

  .papabear\:btn-md:hover,
.papabear\:btn-md:visited:hover {
    text-decoration-line: none;
  }

  .papabear\:btn-md:disabled {
    cursor: not-allowed;
  }

  .papabear\:mx-auto {
    margin-left: auto;
    margin-right: auto;
  }

  .papabear\:\!mx-2 {
    margin-left: 16px !important;
    margin-right: 16px !important;
  }

  .papabear\:mt-\[68px\] {
    margin-top: 68px;
  }

  .papabear\:mt-\[-100px\] {
    margin-top: -100px;
  }

  .papabear\:mb-\[18px\] {
    margin-bottom: 18px;
  }

  .papabear\:mt-0 {
    margin-top: 0px;
  }

  .papabear\:mt-0\.5 {
    margin-top: 4px;
  }

  .papabear\:mr-2 {
    margin-right: 16px;
  }

  .papabear\:mr-3 {
    margin-right: 24px;
  }

  .papabear\:ml-column-gutter {
    margin-left: 24px;
  }

  .papabear\:inline-block {
    display: inline-block;
  }

  .papabear\:flex {
    display: flex;
  }

  .papabear\:hidden {
    display: none;
  }

  .papabear\:\!h-4 {
    height: 32px !important;
  }

  .papabear\:h-6 {
    height: 48px;
  }

  .papabear\:h-\[100\%\] {
    height: 100%;
  }

  .papabear\:max-h-\[calc\(100vh-4rem\)\] {
    max-height: calc(100vh - 4rem);
  }

  .papabear\:\!min-h-\[32px\] {
    min-height: 32px !important;
  }

  .papabear\:min-h-\[96px\] {
    min-height: 96px;
  }

  .papabear\:w-\[219px\] {
    width: 219px;
  }

  .papabear\:w-\[400px\] {
    width: 400px;
  }

  .papabear\:w-content-max-w {
    width: 1128px;
  }

  .papabear\:w-core-rail-width {
    width: 784px;
  }

  .papabear\:w-right-rail-width {
    width: calc(1128px - 24px - 784px);
  }

  .papabear\:w-auto {
    width: auto;
  }

  .papabear\:w-\[1128px\] {
    width: 1128px;
  }

  .papabear\:w-\[calc\(100\%-97px\)\] {
    width: calc(100% - 97px);
  }

  .papabear\:min-w-0 {
    min-width: 0px;
  }

  .papabear\:max-w-\[550px\] {
    max-width: 550px;
  }

  .papabear\:flex-shrink-0 {
    flex-shrink: 0;
  }

  .papabear\:container-lined {
    border-radius: 8px;
    border-width: 1px;
    border-style: solid;
    border-color: rgba(0, 0, 0, 0.08);
    background-color: #ffffff;
  }

  .papabear\:container-raised {
    border-radius: 8px;
    background-color: #ffffff;
    box-shadow: 0px 4px 12px rgba(0, 0, 0, 0.3);
  }

  .papabear\:flex-col {
    flex-direction: column;
  }

  .papabear\:flex-nowrap {
    flex-wrap: nowrap;
  }

  .papabear\:items-start {
    align-items: flex-start;
  }

  .papabear\:justify-start {
    justify-content: flex-start;
  }

  .papabear\:justify-center {
    justify-content: center;
  }

  .papabear\:self-start {
    align-self: flex-start;
  }

  .papabear\:rounded-tr-none {
    border-top-right-radius: 0px;
  }

  .papabear\:border-4 {
    border-width: 4px;
  }

  .papabear\:p-details-container-padding {
    padding: 24px;
  }

  .papabear\:p-0 {
    padding: 0px;
  }

  .papabear\:py-2 {
    padding-top: 16px;
    padding-bottom: 16px;
  }

  .papabear\:pt-desktop-content-top-margin {
    padding-top: 16px;
  }

  .papabear\:text-xl {
    font-size: 24px;
  }

  .papabear\:tab-vertical.tab-sm,
.papabear\:tab-vertical .tab-md,
.papabear\:tab-vertical .tab-lg {
    justify-content: flex-start;
  }

  .papabear\:tab-vertical.tab-selected:after {
    position: absolute;
    left: 0px;
    height: 100%;
    content: undefined;
    border-left: 4px solid rgba(0, 0, 0, 0.9);
  }

  @media (min-width: 992px) {
    .papabear\:tab-vertical.tab-selected:after {
      content: "";
    }

    @media (max-width: 768px) {
      .-md\:mt-1 {
        margin-top: 8px;
      }

      .-md\:ml-2 {
        margin-left: 16px;
      }

      .-md\:flex-wrap {
        flex-wrap: wrap;
      }

    }

  }
}
</style></head> <body dir="ltr" class="font-sans bg-color-background-canvas w-full m-0 p-0 pt-1" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; margin: 0px; width: 100%; background-color: #f3f2f0; padding: 0px; padding-top: 8px; font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif;"> <div class="h-0 opacity-0 text-transparent invisible overflow-hidden w-0 max-h-[0]" style="visibility: hidden; height: 0px; max-height: 0; width: 0px; overflow: hidden; opacity: 0; mso-hide: all;" data-email-preheader="true">Thank you to Don Meade for this great question. Upon reflection, my answer…</div> <div class="h-0 opacity-0 text-transparent invisible overflow-hidden w-0 max-h-[0]" style="visibility: hidden; height: 0px; max-height: 0; width: 0px; overflow: hidden; opacity: 0; mso-hide: all;"> ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏  </div> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="512" align="center" class="mercado-container w-[512px] max-w-[512px] mx-auto my-0 p-0 bg-color-background-container" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; margin-left: auto; margin-right: auto; margin-top: 0px; margin-bottom: 0px; width: 512px; max-width: 512px; background-color: #ffffff; padding: 0px;"> <tbody> <tr> <td class="text-center p-3" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding: 24px; text-align: center;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" class="min-w-full" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; min-width: 100%;"> <tbody> <tr> <td align="left" valign="middle" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <a href="https://www.linkedin.com/comm/feed/?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-header-0-home_glimmer%20with_badging&amp;trkEmail=eml-email_series_follow_newsletter_01-header-0-home_glimmer%20with_badging-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" class="w-[84px]" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; width: 84px;"> <img class="block" alt="LinkedIn" src="https://www.linkedin.com/comm/dms/logo?badgeTheme=mercado&amp;lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midSig=0gGVuRUNHxaHg1&amp;midToken=AQEiJLCnBJ9zrQ&amp;trkEmail=eml-email_series_follow_newsletter_01-null-0-comms%7Ebadging%7Edynamic%7Eglimmer-null-97ongw%7Elvwahaxl%7E84-null-null&amp;trk=eml-email_series_follow_newsletter_01-null-0-comms%7Ebadging%7Edynamic%7Eglimmer&amp;_sig=2wpWKJSSDyaHg1" data-test-header-dynamic-badging-img style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; display: block;"> </a> </td> <td valign="middle" align="right" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" data-test-header-profile style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td align="right" valign="middle" class="w-[32px]" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; width: 32px;" width="32"> <a href="https://za.linkedin.com/comm/in/peet-van-rensburg-7286a5136?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-header-0-profile_glimmer&amp;trkEmail=eml-email_series_follow_newsletter_01-header-0-profile_glimmer-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;"> <img alt="Peet van Rensburg" src="https://media.licdn.com/dms/image/C4D03AQFjnPZ6YyNitQ/profile-displayphoto-shrink_200_200/0/1529854805076?e=2147483647&amp;v=beta&amp;t=-_WyRAqjOlFeSmfgRQF7TVf7CabjCWqJGUeYQtVnuq4" class="rounded-[100%] w-[32px] h-[32px]" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; height: 32px; width: 32px; border-radius: 100%;" width="32" height="32"> </a> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> <tr> <td class="px-0 pb-3" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-left: 0px; padding-right: 0px; padding-bottom: 24px;"> <div> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td class="px-3 pb-2" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-left: 24px; padding-right: 24px; padding-bottom: 16px;"> <h1 class="break-words font-sans text-sm font-medium uppercase leading-regular tracking-widest text-system-gray-70" data-test-id="email-header" style="margin: 0; overflow-wrap: break-word; font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif; font-size: 14px; font-weight: 500; text-transform: uppercase; line-height: 1.25; letter-spacing: 0.1em; color: #666666;"> Newsletter on LinkedIn </h1> </td> </tr> <tr> <td data-test-id="newsletter-entity-lockup" class="px-3 pb-2" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-left: 24px; padding-right: 24px; padding-bottom: 16px;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td valign="top" class="pr-1 w-8" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; width: 64px; padding-right: 8px;" width="64"> <a href="https://www.linkedin.com/comm/newsletters/6792750480419241984?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_entity_lockup-0-newsletter_entity_cta&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_entity_lockup-0-newsletter_entity_cta-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;"> <img class="inline-block relative bg-color-entity-ghost-background w-8 h-8" src="https://media.licdn.com/dms/image/C4D12AQE-5qG3fAfcJw/series-logo_image-shrink_100_100/0/1619517910861?e=2147483647&amp;v=beta&amp;t=mrH8fDA-KN1TcwfNTvO0uuaNqPjCCPvhgWeJLu2zLGM" alt="Ask Richard" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; position: relative; display: inline-block; height: 64px; width: 64px; background-color: #eae6df;" width="64" height="64"> </a> </td> <td valign="top" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <a href="https://www.linkedin.com/comm/newsletters/6792750480419241984?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_entity_lockup-0-newsletter_entity_cta&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_entity_lockup-0-newsletter_entity_cta-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" class="no-underline" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; text-decoration-line: none;"> <span class="font-[700] text-md m-0 pb-0.25 break-words leading-regular text-system-gray-90" style="margin: 0px; overflow-wrap: break-word; padding-bottom: 2px; font-size: 16px; font-weight: 700; line-height: 1.25; color: #282828;"> Ask Richard </span> </a> </td> </tr> <tr> <td style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <a href="https://www.linkedin.com/comm/newsletters/6792750480419241984?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_entity_lockup-0-newsletter_entity_cta&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_entity_lockup-0-newsletter_entity_cta-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" class="no-underline" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; text-decoration-line: none;"> <span class="text-sm m-0 text-cool-gray-70 break-words font-normal leading-regular" style="margin: 0px; overflow-wrap: break-word; font-size: 14px; font-weight: 400; line-height: 1.25; color: #56687a;"> A place where you can ask me anything, and we can learn from one another. </span> </a> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> <tr> <td data-test-id="newsletter-author-lockup" class="px-3 pb-2" valign="middle" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-left: 24px; padding-right: 24px; padding-bottom: 16px;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td valign="middle" align="left" class="pr-1 w-4" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; width: 32px; padding-right: 8px;" width="32"> <a href="https://www.linkedin.com/comm/in/rbranson?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_author_lockup-0-newsletter_author_cta&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_author_lockup-0-newsletter_author_cta-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;"> <img class="inline-block relative bg-color-entity-ghost-background clip-path-circle-50 rounded-full w-4 h-4 align-middle" src="https://media.licdn.com/dms/image/C4D03AQHh6_Wth5f3rQ/profile-displayphoto-shrink_400_400/0/1625181963183?e=2147483647&amp;v=beta&amp;t=1LQJYjCHiBKW0pCqsp7NubIPFgvC3pkGt6Ixpr1xr14" alt="Author image" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; position: relative; display: inline-block; height: 32px; width: 32px; border-radius: 9999px; background-color: #eae6df; vertical-align: middle; clip-path: circle(50%);" width="32" height="32"> </a> </td> <td valign="middle" class="align-middle" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; vertical-align: middle;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <a href="https://www.linkedin.com/comm/in/rbranson?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_author_lockup-0-newsletter_author_cta&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_author_lockup-0-newsletter_author_cta-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" class="no-underline" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; text-decoration-line: none;"> <span class="font-[700] text-sm m-0 pb-0.25 text-system-gray-90 leading-regular" style="margin: 0px; padding-bottom: 2px; font-size: 14px; font-weight: 700; line-height: 1.25; color: #282828;">Richard Branson</span> </a> </td> </tr> <tr> <td style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <a href="https://www.linkedin.com/comm/in/rbranson?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_author_lockup-0-newsletter_author_cta&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_author_lockup-0-newsletter_author_cta-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" class="no-underline" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; text-decoration-line: none;"> <span class="text-xs m-0 text-cool-gray-70" data-test-id="headline" style="margin: 0px; font-size: 12px; color: #56687a;"> Founder at Virgin Group </span> </a> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> <tr data-test-id="newsletter-hero-banner"> <td class="bg-color-surface-accent-4 py-2 px-3 leading-regular" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #dde7f1; padding-left: 24px; padding-right: 24px; padding-top: 16px; padding-bottom: 16px; line-height: 1.25;"> <a href="https://www.linkedin.com/comm/pulse/ask-richard-stage-your-life-what-motivates-you-richard-branson-wjwrc?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_hero_banner-0-open_on_linkedin_cta&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_hero_banner-0-open_on_linkedin_cta-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" class="text-color-text no-underline" style="cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; color: rgba(0, 0, 0, 0.9); text-decoration-line: none;"> See what others are saying about this topic:<span class="text-md font-normal leading-regular text-color-brand" style="font-size: 16px; font-weight: 400; line-height: 1.25; color: #0a66c2;"> Open on Linkedin</span> </a> </td> </tr> <tr data-test-id="newsletter-content-preview"> <td class="px-3 pt-2" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-left: 24px; padding-right: 24px; padding-top: 16px;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td class="overflow-hidden " style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; overflow: hidden;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <a href="https://www.linkedin.com/comm/pulse/ask-richard-stage-your-life-what-motivates-you-richard-branson-wjwrc?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_content_preview-0-headline_&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_content_preview-0-headline_-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" class="w-full" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; width: 100%;"> <img class="block w-full aspect-[744/400] object-cover overflow-hidden" data-test-id="newsletter-content-preview__cover-image" alt="Newsletter cover image" src="https://media.licdn.com/dms/image/D5612AQF4ZCWOouPEEg/article-cover_image-shrink_720_1280/0/1715078139045?e=2147483647&amp;v=beta&amp;t=DGK8v-SyfMiwIbluZ5TljEZhi1VnCj6hZmGuj5Q9dXg" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; display: block; aspect-ratio: 744/400; width: 100%; overflow: hidden; object-fit: cover;"> </a> </td> </tr> <tr> <td class="py-2" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-top: 16px; padding-bottom: 16px;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <a href="https://www.linkedin.com/comm/pulse/ask-richard-stage-your-life-what-motivates-you-richard-branson-wjwrc?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_content_preview-0-title_&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_content_preview-0-title_-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" class="no-underline font-medium text-sm m-0 text-system-gray-90" style="cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; margin: 0px; font-size: 14px; font-weight: 500; color: #282828; text-decoration-line: none;"> <h2 style="margin: 0; font-weight: 500;"> Ask Richard: At this stage in your life, what motivates you? </h2> </a> </td> </tr> <tr data-test-id="newsletter-content-preview--content"> <td class="series-article-body pt-0.5" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif; font-size: 16px; padding-top: 4px;"> <p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">Thank you to<a href="https://www.linkedin.com/feed/update/urn:li:activity:7164232963772112897?commentUrn=urn%3Ali%3Acomment%3A%28activity%3A7164232963772112897%2C7164234769235460097%29&amp;dashCommentUrn=urn%3Ali%3Afsd_comment%3A%287164234769235460097%2Curn%3Ali%3Aactivity%3A7164232963772112897%29" target="_blank" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">&nbsp;Don Meade</a>&nbsp;for this great question. Upon reflection, my answer hasn’t changed since the age of 16. &nbsp;</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">What motivates me most in life is trying to solve unacceptable issues. At 16, I couldn’t accept the brutality and senselessness of the Vietnam War, so I started&nbsp;<a href="https://www.virgin.com/branson-family/richard-branson-blog/student-magazine" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Student Magazine</a>&nbsp;to protest the war and report on the atrocities it was inflicting. I wanted the magazine to challenge the stale publications of&nbsp;the day and cover issues that really mattered to young people, such as abortion bans, outdated, education models, LGBTQI+ discrimination, and so forth.&nbsp;</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">Now, at the age of 73, solving unacceptable issues is still my main source of motivation and it is why we launched&nbsp;<a href="https://unite.virgin.com/index.html?region=gb" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Virgin Unite</a>&nbsp;20 years ago. As a relentless optimist, I believe there isn’t a single issue we cannot combat in our lifetimes, if we dedicate enough energy to it. This is what gets me up in the morning, and it’s what sometimes keeps me up at night too. However, it’s important to not get pulled in so many directions that you have no direction at all. And so, I wanted to write more on the specific issues that I focus on the most, with endless momentum from Virgin Unite&nbsp;and the wonderful Virgin Group team.</p><figure><img data-media-urn data-li-src="https://media.licdn.com/dms/image/D5612AQFvjpYW8BfEpw/article-inline_image-shrink_1000_1488/0/1715078433190?e=1720656000&amp;v=beta&amp;t=4SSLIph_zi61LGhttJWL2h-tmLim9iF_LqL0U1d635Y" src="https://media.licdn.com/dms/image/D5612AQFvjpYW8BfEpw/article-inline_image-shrink_1000_1488/0/1715078433190?e=1720656000&amp;v=beta&amp;t=4SSLIph_zi61LGhttJWL2h-tmLim9iF_LqL0U1d635Y" width="480" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; margin-top: 1em; display: block; max-width: 100%;"><figcaption style="margin-top: 0.8em; text-align: center; font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif; font-size: 12px; line-height: 1.5; color: rgba(0, 0, 0, 0.6);"></figcaption></figure><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;"><strong>Criminal justice reform&nbsp;</strong></p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">&nbsp;I believe that people shouldn’t be judged by their darkest moment in life, and societies can’t prosper without mercy. In my mind, penal systems need to shift their focus away from punishment and toward rehabilitation. People need to be given the best possible&nbsp;chance of rebuilding their lives and escaping the cycle of re-offending. This is why we&nbsp;work with the&nbsp;<a href="https://rbij.org/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Responsible Business Initiative for Justice</a>&nbsp;(RBIJ) and other organisations to advocate for rehabilitative justice systems, fair checks on criminal records, ending cash bail (which cruelly discriminate against people experiencing poverty), and abolishing the death penalty. I’m also immensely proud of the endless work that Virgin Unite does to help reform systems that trap vulnerable&nbsp;people in destructive cycles of penalty and poverty. Together, we are all working to bring fair chance hiring into mainstream business practices. It’s a powerful way in which all businesses can get involved in criminal justice reform.&nbsp;</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">One area of reform I am particularly passionate about is ending the death penalty. It is an inhumane, ineffective and error-prone form of punishment. Why do we kill people who kill people to show people that killing people is wrong? Some people claim the death penalty deters crime, yet nothing could be further from the truth – and study after study refutes this. Look anywhere in the&nbsp;<a target="_blank" href="https://www.amnesty.org/en/what-we-do/death-penalty/" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">55 countries that retain the practice</a>: the death penalty doesn’t make communities safer, it has no noticeable impact on crime rates, and it wastes resources that could be better used elsewhere.&nbsp;&nbsp;</p><div><table class="email-iframe-wrapper" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; margin-top: 1em; width: 100%; background-color: #f5f7f9; text-align: center;" width="100%"><tbody><tr><td class="email-iframe-td-padding-top" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-top: 64px;"></td></tr><tr><td style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"><img src="https://media.licdn.com/media/AAYQAgQJAAgAAQAAAAAAAEI_gKaSVYsWRCWh_qg9aKt9IQ.png" class="email-iframe-image" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; margin-top: 1em; display: block; max-width: 100%; margin: auto; height: 64px; width: 64px;" width="64" height="64"></td></tr><tr><td class="email-iframe-td-padding-middle" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-top: 16px;"><a href="https://www.linkedin.com/pulse/ask-richard-stage-your-life-what-motivates-you-richard-branson-wjwrc" target="_blank" class="email-iframe-button" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; cursor: pointer; display: inline-block; border-radius: 34px; border-width: 1px; border-style: solid; border-color: #0a66c2; padding-top: 0.4em; padding-bottom: 0.4em; padding-left: 1em; padding-right: 1em; text-align: center; font-size: 1em; font-weight: 600; line-height: 1.25; color: #0a66c2; text-decoration-line: none;">View media</a></td></tr><tr><td class="email-iframe-td-padding-bottom" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-bottom: 64px;"></td></tr></tbody></table></div><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">One of the most frustrating aspects of the death penalty is the well-documented risk of executing innocent people. For every eight people executed in the US, one person has been found to be innocent. This is an unacceptable margin of error, particularly when the stake at play is a human life. This is another area where businesses can really take a stand, which is why we helped RBIJ launch <a href="https://www.businessagainstdeathpenalty.org/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Business Leaders against the Death Penalty</a>, alongside many business leaders like Paul Polman. The campaign has brought together more than 250 notable leaders including Sheryl Sandberg, Alan Jope, and Marc Benioff to call for an end to capital punishment all around the world. Over the years, we’ve written countless letters and had many tense phone calls to plead mercy for people on death row, and I really <a href="https://www.virgin.com/branson-family/richard-branson-blog/my-response-to-singapores-home-affairs-minister-on-the-death-penalty" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">struck a nerve</a> when took on Singapore’s government over its horrific use of the death penalty for non-violent drug offences. We don’t always succeed, but I hope that our work will ultimately help people and governments understand why its time to end the death penalty for good.</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;"><strong>Ending the War on Drugs</strong></p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">The war on drugs cannot be won, but it can be ended. While the global trade in illicit drugs has soared to upwards of $400 billion, communities remain ravaged by drug-related violence, prisons are overcrowded with people sentenced for simple drug possession and personal use, addiction is rampant, and billions of dollars has been wasted in fighting an impossible fight.</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">&nbsp;If the focus shifted to decriminalising and regulating recreational drugs, it could create seismic shifts in harm reduction, public health, public spending, prison statistics, drug-related violence, death, and more. Governments need to wrestle control from criminal networks by creating legalised and regulated markets. The health risks of drug use and the dramatically rising overdose death toll in many countries often make people feel nervous about decriminalisation. However, the failed war on drugs has only increased these health risks and exacerbated the dramatic outcomes we see. Prohibition has driven the market towards riskier, more potent, and contaminated substances with unregulated strengths, ingredients, and production methods. Furthermore, people are pushed to consume drugs in unsafe environments, leading to greater risk of harm.</p><figure><img data-media-urn data-li-src="https://media.licdn.com/dms/image/D5612AQHKUF_yQUVeNQ/article-inline_image-shrink_1500_2232/0/1715079182406?e=1720656000&amp;v=beta&amp;t=iLgkEfUwRyIx8dganMvk9y4tG39xUyDHEeAcW1G2kf8" src="https://media.licdn.com/dms/image/D5612AQHKUF_yQUVeNQ/article-inline_image-shrink_1500_2232/0/1715079182406?e=1720656000&amp;v=beta&amp;t=iLgkEfUwRyIx8dganMvk9y4tG39xUyDHEeAcW1G2kf8" width="480" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; margin-top: 1em; display: block; max-width: 100%;"><figcaption style="margin-top: 0.8em; text-align: center; font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif; font-size: 12px; line-height: 1.5; color: rgba(0, 0, 0, 0.6);"></figcaption></figure><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">It’s time we wake up to the fact that the so-called war on drugs is a war on people, which is what led me to become a member of <a href="https://www.globalcommissionondrugs.org/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">The Global Commission on Drug Policy</a>.&nbsp;The commission does a fantastic job in creating informed, evidence-based discussions about humane and effective ways to reduce the harm caused by drugs and drug policies. My fellow Commissioners and I have spent years making the case&nbsp;that no one should be criminalised, marginalised, or stigmatised for possession and personal use of illicit drugs. When problems arise, drug addiction should be treated as a public health issue, not a responsibility of already overburdened criminal justice systems. It’s wonderful to see the tide shifting in both policy and opinion on this issue! If you’re unsure where you stand, I would suggest reading through the commission’s <a href="https://www.globalcommissionondrugs.org/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">reports and opinion pieces</a>.</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;"><strong>LGBTQI+ rights</strong></p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">LGBTQI+ equality was one of the first issues I campaigned about as a teenager. At 17, I launched the <a href="https://unite.virgin.com/our-impact/timeline/index.html?region=gb" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Student Advisory Centre</a> after discovering a huge demand for young people wanting advice on topics including sexuality, health and relationships. Many ostracised gay people came to us seeking support and ways to meet other gay people and feel part of a community. The fact that someone could be shunned, bullied, discriminated against, thrown into prison, or even face the death penalty (as is sadly still the case in quite a few countries) for same-sex relationships is completely unacceptable. Business can play a big role here, which is why we supported the I helped launch of the wonderful organisation&nbsp;<a target="_blank" href="https://open-for-business.org/" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Open for Business</a>, as a business-led coalition that makes the economic case for LGBTQI+ inclusion. From creating safe and inclusive workplaces to putting pressure on governments that persecute LGBTQI+ people, joining coalitions like <a href="https://open-for-business.org/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Open For Business </a>and raising awareness through meaningful Pride festivities – there’s so much that businesses can do. At Virgin, I’m so proud of the work our companies and Virgin Unite are doing, which includes implementing gender-neutral uniform policies, Pride flights, effective partnerships, inclusion networks, advocacy efforts, and beyond.</p><figure><img data-media-urn data-li-src="https://media.licdn.com/dms/image/D5612AQHv0ngy2gWR1g/article-inline_image-shrink_1500_2232/0/1715079330906?e=1720656000&amp;v=beta&amp;t=J8iI_KTDJcAOrc-DoSDIokVSHmKou2ZPXoyR-5G_4HQ" src="https://media.licdn.com/dms/image/D5612AQHv0ngy2gWR1g/article-inline_image-shrink_1500_2232/0/1715079330906?e=1720656000&amp;v=beta&amp;t=J8iI_KTDJcAOrc-DoSDIokVSHmKou2ZPXoyR-5G_4HQ" width="480" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; margin-top: 1em; display: block; max-width: 100%;"><figcaption style="margin-top: 0.8em; text-align: center; font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif; font-size: 12px; line-height: 1.5; color: rgba(0, 0, 0, 0.6);"></figcaption></figure><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;"><strong>Re-defining dyslexia and neurodiversity</strong></p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">I am dyslexic, and I don’t shy away from talking about it. In fact, I want businesses around the world to understand the unique value of hiring dyslexics; and I want society to understand that dyslexia is just a different way of seeing the world, a different way of processing information, and an opportunity to come up with great ideas.&nbsp;To bring this message across, we started working with <a href="https://www.madebydyslexia.org/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Made By Dyslexia</a> many years ago and it’s proven to be a very impactful partnership. Together, we worked with LinkedIn to <a href="https://www.virgin.com/branson-family/richard-branson-blog/working-together-to-redefine-dyslexia" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">change the </a><a href="http://Dictionary.com" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Dictionary.com</a><a href="https://www.virgin.com/branson-family/richard-branson-blog/working-together-to-redefine-dyslexia" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;"> definition</a> of ‘dyslexia’, encouraged LinkedIn to add ‘Dyslexic Thinking’ to its list of recognised skills, developed Dyslexic Thinking training on LinkedIn Learning, delved into the aggregated power of dyslexia and AI, and much more.</p><div><table class="email-iframe-wrapper" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; margin-top: 1em; width: 100%; background-color: #f5f7f9; text-align: center;" width="100%"><tbody><tr><td class="email-iframe-td-padding-top" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-top: 64px;"></td></tr><tr><td style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"><img src="https://media.licdn.com/media/AAYQAgQJAAgAAQAAAAAAAEI_gKaSVYsWRCWh_qg9aKt9IQ.png" class="email-iframe-image" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; margin-top: 1em; display: block; max-width: 100%; margin: auto; height: 64px; width: 64px;" width="64" height="64"></td></tr><tr><td class="email-iframe-td-padding-middle" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-top: 16px;"><a href="https://www.linkedin.com/pulse/ask-richard-stage-your-life-what-motivates-you-richard-branson-wjwrc" target="_blank" class="email-iframe-button" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; cursor: pointer; display: inline-block; border-radius: 34px; border-width: 1px; border-style: solid; border-color: #0a66c2; padding-top: 0.4em; padding-bottom: 0.4em; padding-left: 1em; padding-right: 1em; text-align: center; font-size: 1em; font-weight: 600; line-height: 1.25; color: #0a66c2; text-decoration-line: none;">View media</a></td></tr><tr><td class="email-iframe-td-padding-bottom" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-bottom: 64px;"></td></tr></tbody></table></div><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">Beyond dyslexia, I believe that all forms of neurodiversity should be embraced by employers, education systems and wider society. We need to reframe neurodiversity, and ensure that neurodiverse thinkers have the support they need to reach their full potential in life. This is why we invested in <a href="https://auticon.com/uk/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">auticon</a> back in 2016, and have proudly supported their teams ever since. auticon is a fantastic IT consulting business and social enterprise that employs adults on the autism spectrum, and places them in permanent roles as IT consultants. auticon is now the largest autistic-majority company in the world, and works across 15 countries. Brilliant. I truly believe that the world needs a neurodiverse workforce&nbsp;to&nbsp;help solve some of&nbsp;the&nbsp;big problems of our time, so it’s brilliant to see more and more leaders catching onto this too. &nbsp;</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;"><strong>Ukraine</strong></p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">Promoting peace is how my advocacy journey began, as I <a href="https://www.virgin.com/branson-family/richard-branson-blog/protesting-from-the-page-to-the-streets" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">protested the Vietnam War</a> on the streets on London and through the pages of Student Magazine. On the eve of the Iraq War in 2003, <a href="https://www.virgin.com/branson-family/richard-branson-blog/how-we-tried-stop-iraq-war" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">I organised for Nelson Mandela and Kofi Annan to fly to Baghdad</a> and try to convince Saddam Hussein to step down in the interests of his people. Sadly, the war broke out the week they were due to travel. Frustrated by this experience, Peter Gabriel and I came up with the idea for a group of respected global leaders to come together and promote human rights and peaceful conflict resolution. This led to the launch of &nbsp;<a href="https://theelders.org/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">The Elders</a> with Nelson Mandela at the helm and including visionary leaders such as Archbishop Desmond Tutu, President Jimmy Carter, Kofi Annan and Graça Machel.</p><figure><img data-media-urn data-li-src="https://media.licdn.com/dms/image/D5612AQHtbgQ7J4u59A/article-inline_image-shrink_1500_2232/0/1715079435384?e=1720656000&amp;v=beta&amp;t=pICyAgva2cgOAsSowWXcSA4n6u6_q5N3DeNPNHFt5kY" src="https://media.licdn.com/dms/image/D5612AQHtbgQ7J4u59A/article-inline_image-shrink_1500_2232/0/1715079435384?e=1720656000&amp;v=beta&amp;t=pICyAgva2cgOAsSowWXcSA4n6u6_q5N3DeNPNHFt5kY" width="480" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; margin-top: 1em; display: block; max-width: 100%;"><figcaption style="margin-top: 0.8em; text-align: center; font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif; font-size: 12px; line-height: 1.5; color: rgba(0, 0, 0, 0.6);"></figcaption></figure><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">It’s through my work with The Elders that I was keen to speak out on the war against Ukraine. When Russia annexed Crimea in 2014, I was worried by the general apathy that surrounded the issue. I visited Ukraine in September 2014 to encourage leaders, businesses, and global citizens to take it seriously. Eight years later, after Putin’s full-scale invasion, I was shocked and horrified. I pushed for Western governments to swiftly deliver advanced weapons and for global businesses to show unwavering support for Ukraine. We must remember that Ukraine's troops are defending far more than their own sovereignty and national identity. They are fighting and dying so the rest of us don't have to. Since the war broke out, we have <a href="https://www.virgin.com/branson-family/richard-branson-blog/visiting-ukraine" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">visited the country</a> multiple times and met with President Zelensky to understand how businesses can better support the country. &nbsp;As a result, I became an ambassador to President Zelensky’s <a href="https://u24.gov.ua/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">UNITED24</a> fundraising platform, and worked with Virgin Unite to partner with the Howard G. Buffett Foundation and the Bridgeway Foundation to support some brilliant projects including the <a href="https://www.virgin.com/virgin-unite/latest/a-world-class-medical-centre-opens-for-ukrainians-wounded-by-war" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">SuperHumans Center</a> – which is a world-class medical facility for Ukrainians wounded in the war and the incredible organisation GEM that is getting relief to those who need it the most. I was also thrilled to <a href="https://www.virgin.com/virgin-unite/latest/united24-charity-dinner-raises-usd635-000-to-rebuild-school-in-ukraine" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">host a dinner</a> with UNITED24 at our <a href="https://virginhotels.com/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Virgin Hotels</a> property in New York, which raised $635,000 to rebuild a school in Marianivka. Liev S. (get spelling) also joined me as a fellow Ambassador for United24. His work to get funds to local Ukrainian charities through BlueCheck is tremendous. In this war of attrition, Ukraine’s allies must double down on their commitments, and do everything they can to ensure that Ukraines’s brave people can repel Russia’s aggression, protect their sovereignty, and rebuild their country.</p><figure><img data-media-urn data-li-src="https://media.licdn.com/dms/image/D5612AQGfMdP33enwsw/article-inline_image-shrink_1000_1488/0/1715079473554?e=1720656000&amp;v=beta&amp;t=Og9CB_CnJwK1yfC_ZhxP-xjoYZMKuCs_0I1n6pqEBGE" src="https://media.licdn.com/dms/image/D5612AQGfMdP33enwsw/article-inline_image-shrink_1000_1488/0/1715079473554?e=1720656000&amp;v=beta&amp;t=Og9CB_CnJwK1yfC_ZhxP-xjoYZMKuCs_0I1n6pqEBGE" width="480" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; margin-top: 1em; display: block; max-width: 100%;"><figcaption style="margin-top: 0.8em; text-align: center; font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif; font-size: 12px; line-height: 1.5; color: rgba(0, 0, 0, 0.6);"></figcaption></figure><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;"><strong>Elevating the Planetary Boundary Science</strong></p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">Humanity is<em style="font-style: italic;">&nbsp;</em>not&nbsp;on track to meet the goals of the 2015 Paris Climate Agreement and the cost to future generations is rising with every passing day of inaction.</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">The&nbsp;<a target="_blank" href="https://www.stockholmresilience.org/research/planetary-boundaries.html" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Planetary Boundaries Framework</a>&nbsp;was first developed in 2009 by a global team of the world’s leading scientists and led by Professor&nbsp;Johan Rockström&nbsp;of the Potsdam Institute for Climate Impact Research&nbsp;-&nbsp;identifies nine critical systems needed to regulate the health of the entire planet.&nbsp;From climate change to freshwater use,&nbsp;<a target="_blank" href="https://time.com/6281910/the-planet-is-losing-more-wildlife-than-earlier-thought/" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">biodiversity</a>&nbsp;loss to chemical pollution and the release of novel entities, the boundaries define what Rockström calls the “safe operating space” for humanity.&nbsp;Veer too far beyond these limits and we risk causing irreversible damage to the very ecosystems that sustain life.</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">I was thrilled to join&nbsp;<a href="https://www.virgin.com/virgin-unite" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Virgin Unite&nbsp;</a>and several partners for the &nbsp;launch of&nbsp;<a href="https://planetaryguardians.com/" target="_blank" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">Planetary Guardians</a>&nbsp;last year. The Guardians are an independent group of leaders, working together to elevate the planetary boundary science, and make the boundaries a measurement and operating framework to inform collective global action. The work of Planetary Guardians, can help to change our current course and secure Earth’s future, but it will require constant vigilance and radical&nbsp;<a target="_blank" href="https://time.com/6308020/climate-change-homelessness-maui-hilary/" rel="nofollow noopener" style="text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a66c2; text-decoration-line: none;">collaboration</a>&nbsp;from the rest of us.</p><figure><img data-media-urn data-li-src="https://media.licdn.com/dms/image/D5612AQGnsPavAciU7g/article-inline_image-shrink_1500_2232/0/1715079573066?e=1720656000&amp;v=beta&amp;t=4SpGvXsTSERXmf7dwk-9c7ajKVdsBlyhSb6bUUlCjrM" src="https://media.licdn.com/dms/image/D5612AQGnsPavAciU7g/article-inline_image-shrink_1500_2232/0/1715079573066?e=1720656000&amp;v=beta&amp;t=4SpGvXsTSERXmf7dwk-9c7ajKVdsBlyhSb6bUUlCjrM" width="480" style="outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; margin-top: 1em; display: block; max-width: 100%;"><figcaption style="margin-top: 0.8em; text-align: center; font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif; font-size: 12px; line-height: 1.5; color: rgba(0, 0, 0, 0.6);"></figcaption></figure><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">There are many other issues that deeply concern me and so I use advocacy, investments, partnerships and outreach to try to solve them. It is only by believing that humanity can solve the issues we’re up against that we can stay motivated and empowered to do it. And so, this is what motivates me above all else, Don. I hope it has motivated a few other readers too.</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">Until next month,</p><p style="margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">Richard</p> </td> </tr> <tr> <td class="pt-2 no-underline" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-top: 16px; text-decoration-line: none;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" class="email-button " data-test-id="email-button" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td valign="middle" align="left" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <a href="https://www.linkedin.com/comm/pulse/ask-richard-stage-your-life-what-motivates-you-richard-branson-wjwrc?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_content_preview-0-readmore_button_&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_content_preview-0-readmore_button_-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" aria-label="Join the conversation" class="align-top no-underline" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; vertical-align: top; text-decoration-line: none;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="auto" class="border-separate" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; border-collapse: separate;"> <tbody> <tr> <td class="btn-md btn-primary border-color-brand button-link leading-regular !min-h-[auto] !shadow-none border-1 border-solid" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; height: min-content; border-radius: 24px; padding-top: 12px; padding-bottom: 12px; padding-left: 24px; padding-right: 24px; text-align: center; font-size: 16px; font-weight: 600; cursor: pointer; text-decoration-line: none; background-color: #0a66c2; color: #ffffff; border-width: 1px; border-style: solid; border-color: #0a66c2; line-height: 1.25; min-height: auto !important; box-shadow: 0 0 #0000, 0 0 #0000, 0 0 #0000 !important;"> <a href="https://www.linkedin.com/comm/pulse/ask-richard-stage-your-life-what-motivates-you-richard-branson-wjwrc?lipi=urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3Bx%2FHoqC%2BzT0G6vlaCUd7qoQ%3D%3D&amp;midToken=AQEiJLCnBJ9zrQ&amp;midSig=0gGVuRUNHxaHg1&amp;trk=eml-email_series_follow_newsletter_01-newsletter_content_preview-0-readmore_button_&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_content_preview-0-readmore_button_-null-97ongw~lvwahaxl~84-null-null&amp;eid=97ongw-lvwahaxl-84&amp;otpToken=MTcwMDE5ZTExMjJkYzljMWIyMjQwNGVkNDcxYmU3YmM4ZmNhZDM0ODkwYWY4ZjYxNzBjMTA4Njc0YjU5NWRmNmYwZDVkZmU1MTFkYWU2ZTEwMzhmZDI5MTE5YjY1ODJmYjc4YWEwY2E2MTg4OWVkOTg0MjAxMSwxLDE%3D" target="_blank" tabindex="-1" aria-hidden="true" class="no-underline" style="color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; text-decoration-line: none;"> <span class="no-underline text-white" style="color: #ffffff; text-decoration-line: none;"> Join the conversation </span> </a> </td> </tr> </tbody> </table> </a> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> <tr> <td class="px-3 pt-2" data-test-id="newsletter-social-upsell" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; padding-left: 24px; padding-right: 24px; padding-top: 16px;"> <table role="presentation" valign="top" border="0" cellspacing="0" cellpadding="0" width="100%" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td align="left" style="-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> Know someone who might be interested in this newsletter? 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